A stormy soul-pop album that is slightly lacking in inspiration, but still packs a punch.
Recently, MS MR has slowly become a underground pop sensation, garnering attention for their delightful singles. Though their music sounds akin to a post-Lana/Florence musical landscape, their expansive productions are still highly original.
What makes MS MR so unique from Lana and Florence is their innate ability to weave together rich production with pure pop vocals. In fact, while the production is a product of baroque pop, the rhythms and lyrics are quite reminiscent of 50’s/60’s pop music. “Dark Doo Wop” is a pretty on-the-nose example of this, but it exemplifies MS MR’s extraordinary sound perfectly. The clicking snaps, combined with the mournful doo wops are reminiscent of 60’s pop, but the crooning “daddy” in the background with the swelling strings creates an effect that’s completely unique to MS MR.
Other tracks that standout are the dark soul-stomp of “Bones”, the second track on the album. Lizzy’s soulful vocals fit the track perfectly. Combined with the hook, “Dig up the bones / But, leave the soul alone” it creates a pretty eerie and exciting track. Singles, “Hurricane” and “Fantasy” are as immediate on the album as ever. And the dreary static and gothic production of “Twenty Seven” is quite striking.
While the album does display some ingenious alt-pop moments, MS MR’s lyricism is a bit of weak spot. Some of it is bit too chorus (“Salty Sweet’s” chorus) or vague to really click. While the opening five or six tracks are exciting, the back half starts to cause a bit of fatigue. The vague lyricism sometimes overshadows the phenomenal production and vocals.
Fortunately, if you’re looking for some soulful pop music, look no further. The album’s ability to weave alternative soul production with pop hooks is quite exciting. Some of the tracks may sound a bit too similar, and thus boring, to pay attention to, but the ones that do stand out are brilliant.
Rating: 7.5/10
Listen to: “Bones”, “Dark Fantasy”, “Twenty Seven”
“Young & Beautiful” - Lana del Rey
“Mosquito” - Yeah Yeah Yeahs
“Earth Intruders” - Björk feat. Konono Nº1
Played 21 times.“OMYGOD!” - Kate Nash
“Over the Love” - Florence + The Machine
“Final Warning” (Preview) - Skylar Grey
“Young and Beautiful” (Preview) - Lana Del Rey